In today’s competitive agricultural machinery market, OEMs in tractors, harvesting, and niche segments face mounting pressure to deliver value while managing increasingly complex supply chains. Rising costs of production, shifting customer expectations, and global disruptions have made supply chain agility not just a goal but a necessity.
We believe that true transformation begins with strategic alignment. As a logistics service provider (LSP) specialising in end-to-end supply chain solutions for machinery industries, we have seen how OEMs can unlock significant cost savings and operational excellence by rethinking their supply chain, especially when working with a scalable and future-proof partner.
“In our work with OEMs, we’ve seen that the biggest gains often come from rethinking the basics — location strategy, transport flows, and how warehousing is structured,” says Jelle de Rooij, Business Development Manager at Broekman Logistics.
One of the most powerful tools in this transformation is identifying the Centre of Gravity of your supply chain. By analysing your customer base, supplier locations, and distribution flows, we help OEMs determine the optimal logistics hub. We determine how our partners can reduce transport costs, improve delivery speed through flexible and predictable transport, and how we can turn fixed costs into variable ones. This is especially impactful when paired with our campus-style set-up, where synergies with other customers allow for shared resources and scalable operations.
cost savings are only half the story. Operational performance is where reputations are built. With decades of experience in machinery logistics, from assembly to reliable warehouse operations and spare parts management, our local teams deliver peace of mind through precision. For example, our spare parts operations for leading OEMs consistently achieve a >99.9% ship-to-promise rate and <0.5% complaint ratio, even while managing tens of thousands of SKUs and thousands of monthly order lines.
This level of performance isn’t accidental. It’s the result of deep industry knowledge, innovative and well-developed warehouse management systems, and a commitment to continuous improvement — including tax customs services that support international flows.
“OEMs should consider logistics not just as a cost centre, but as a strategic lever for growth and customer satisfaction,” advises Jelle de Rooij.
For OEMs looking to scale, enter new European or other global markets, or simply optimise their existing supply chain, partnering with an industry specialist who understands the nuances of agricultural machinery is a strategic advantage.
Let’s start with a conversation online or during Agritechnica, and perhaps, a Centre of Gravity analysis. We believe in building long-term, trust-based and strategic partnerships that help OEMs grow with confidence.